Terroir Talks: Restaurants and the media
Restaurants and the media have a relationship built on consumer trust. Increasingly though, its a relationship that's leveraged in ever more complex ways. The media brings awareness to the newest, most interesting and very best restaurants the industry has to offer - driving business and stature. But the advent of online media and cutbacks in traditional press mean it’s an industry that’s also rushing to redefine itself as unconventional methods of PR and marketing permeate through digitally native outlets.
Terroir founder, Arlene Stein, hosted two of Berlin's very best restaurateurs alongside two internationally acclaimed journalists in a discussion focused on the present, future and longevity of the complex media and restaurant relationship.
Monday, October 26th 2018 hosted at HERMANN’S, Berlin